McKerns Development Press and PR
Strategic Press PR Marketing and Business Development
What We Do
Public Relations, Marketing and Business Development
McKerns Development is a Strategic Press and PR, Public Relations, Marketing and Business Development company, consulting and delivering PR and marketing services to business and professionals in the business community. McKerns Development establishes a business in the right marketplace on the web, in person, in print and on social media.
Some of the firm's specialties include strategic PR, marketing and business development for architects, developers, engineers, interior designers, marina owners and operators and the business and medical community. We provide articles, press releases, press kits, collateral material, magazine feature articles in print and online, PR and marketing communications writing and also provide PR and professional writing services for teaming with advertising, marketing and presentation professionals, firms and their clients. McKerns Development has the following custom packages for consultative services:
McKerns Development Consulting Packages:
McKerns Development provides convenient service packages for the delivery of strategic public relations, marketing, business development and consultation. Business owners can easily get a quote on any of these service packages by simply arranging for a phone consultation and preliminary discussion of needs and current obstacles.
Strategic Marketing, PR and Press: The Press and PR Package
Business Development and Consulting: Strategic Consulting and Development Package
Public Relations Campaigns: Press and PR services
Strategic Planning and Consultation: Strategic Marketing and Business Development
Experience and Results
Founder, Leslie McKerns, has over twenty years (20) of experience as an industry professional, business leader, strategic press, PR, marketing and business development consultant. The firm specializes in strategic press and public relations, strategic marketing and business development. Results are achieved through strategic goal planning and development and delivering top industry rated results through a carefully selected use of professional tools such as strategic marketing, strategic public relations, media relations, and press, online and print, social media and marketing campaigns.
Services
McKerns Development provides the following services in PR, Branding, Business Development, Strategic Marketing, Professional Communications and Writing:
Project Development:
Business Development
Branding Programs
Lead Generation Programs – Custom Leads and Research - Projects/People: Contact Information including top executives, background address, phone, e-mail
Business Development
Business Promotion
Differentiation of Company, Product and Services
Strategic Marketing
Business and Market Analysis
Marketing Plans
Existing Marketing Plans - Revisions & Updates
Competitor Identification/Review
Strategic Planning and Consultative Development
Company, Products, Services Branding
Advertising
Publicity and Promotion
Events, Event Marketing
Press and PR
Public Relations Campaigns
Press and Media Campaigns
Press and PR Strategy and Coaching
Branding Programs
Industry News Updates and Bulletins
PR and Publishing Packages
Media Relations
Custom Media Contacts
Press Packets
Press for Grand Openings Seasonal Offerings, Promotions, Ground Breakings, Ceremonies
Professional Communications/Writing
Press Releases
Social Media Releases
Magazine Feature Stories
Newspaper Feature Stories
Article Writing & Professional Articles
Writing for Trade Publications, Internet Publications
Writing PR, Marketing & Professional Materials
Collateral, Brochures
Direct Mail
Video Scripts
Web Copywriting
Web Content (Providing fresh content to attain or keep Google rank)
Project Sheets
Case Studies
Newsletters
Business Blogs
Speeches
Entries and Awards
Presentations
Project Development
Project Research, Background and Issues
Teaming and Business Response
RFP proposal and bid Packages
Services Description
Bios and Curriculum Vitae
Strategic Team Building Response
Letters of Interest
Project or Team Approaches
Project or Services Sheets
Portfolio Development
Web Content Copy
Methodology
Timelines
Professional Correspondence
White Papers and Reports
Submissions
Executive Summaries
Community Outreach
Approvals
Due Diligence
Surveys and Programming phases.
Company Background
Leslie McKerns has structured mergers and acquisitions, landed contracts in the millions of square feet, formed joint ventures, and associations, and publicized many millions of square feet of public and private real estate. McKerns also provides strategic marketing and business development leadership to numerous small and large firms in the world of advertising, medical, product development, insurance, real estate, financial and other business ventures. In addition, she has authored and co authored books for McGraw-Hill and others, authored two brand new e-books written for mastering the marketing and promotion process, written and presented numerous articles, and speaks publicly to professional and educational groups.
McKerns Development handles media relations with the press, creates and manages media campaigns and branded marketing. Ms. McKerns has extensive media contacts, obtaining press and writing full-length feature stories for clients and for the marketing and promotion of products and professional services.
McKerns Development's extensive background includes press and media promotion, small and large business marketing, Luxury, Multi-Family Housing, High Rise Condominium, Hotel/Condominium, Mixed Use Projects, Hospital and Healthcare, Interior Design, Hotel, Resort and Hospitality, Banking, Aviation, Retail, Senior Living, Luxury Services, Golfing, Travel, Tourism, Boating and Marinas. McKerns Development also has a medical specialty and has co-authored five books for medical professionals and numerous medical articles for the medical profession and the interested public.
Action Strategy
"In the ordinary course of the day or week, I write press releases and secure publication for people and their products, develop detailed marketing plans, advise companies on their strategic growth, write speeches for professionals, author professional articles for my firm and for others, write sales letters, bios, web copy and Powerpoint presentations, keep in touch with the media, plan media content to match media calendars of publications, consult with other marketing and PR professionals, host and participate in remote conferencing with people in many states, write and review proposals and bid packets, prepare media packets, prepare content and position papers for lobbyists, write newsletter copy, design enticing copy for invitations and fund raising events, write marketing plans, evaluate and update marketing plans, write copy, books and editorial, and attend all the top industry meetings," says McKerns.
"Did you know that it is not at all unusual for a business owner to have difficulty explaining what they do or offer? I spend time interviewing professionals to identify the core of their business, and assist them in streamlining their message to reach the right audience."
Here’s why you want to work with us:
We know that correctly communicating
the essence of your business is key.
You are a business interested in success
We are the ones to make that happen.
Visibility. Credibility. Awareness. Results.
View more content at www.mckernsdevelopment.com
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Contact us today at mckerns@mckernsdevelopment.com
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McKerns Development 264 Cypress Trace, Royal Palm Beach, FL 33411
mckerns@mckernsdevelopment.com
