McKerns Development Press and PR

Advocacy by Industry: The Role of Strategic Public Relations

Read blog at

http://www.mckernsdevelopment.com/apps/blog/

---

---

McKerns Development is a specialist in advocacy by industry, understanding key and crucial issues in the industry and in providing guidance and positive press distributed within the business profession, the legislature, the media and to interested stakeholders. McKerns Development becomes a key part of the advocacy team, interacting with legal teams and lobbyists, CEO, key staff, the media in print and digital, marketing, advertising, and administrative personnel.

---

Advocacy and Industries

McKerns Development provides a depth and breadth of knowledge working in a broad range of advocacy, legal and policy areas related to the following industries. 

What markets?

• The Financial Markets Industry
• Real Estate and Development
• The Architectural and Engineering Professions
• The Interior Design Industry
• The Medical Professions
• The Marine and Marina Industry
• Not for Profit Organizations
• Rescue and Relief Organizations
• Professional Organizations
• Chambers of Commerce

---

McKerns Development Advocacy Team

Working as part of a team, McKerns Development provides strong direction and advocacy by industry, including strategic planning, developing and implementing strategic and tactical communications; identifying and contacting supportive members of the legislature, identifying grants and soliciting support money, proactively creating feature stories on critical issues; identifying trends and relating industry issues to trends, providing research and statistical data, pitching feature stories to the media; responding to media requests; writing press releases; interacting with creative teams in print, digital media and internet, suggesting and coordinating events and ensuring strong, consistent communications internally, externally and with interested key and member firms.

---

Advocacy Experience

McKerns Development has specific experience in each of the markets and industries listed above, and has significant strategic public relations and journalism experience in each market and industry: financial markets; real estate and development; architecture and engineering; interior design; medical profession; marine and marina industry; not for profit organizations; rescue and relief organizations; professional organizations and chambers of commerce.

Tags: advocacy and lobbying by industry, issues and trends and maximizing pr opportunities, press, media and pr for causes and issues, strategic planning and pr, using pr for explaining key industry initiatives, pr for causes,

---

McKerns Development

264 Cypress Trace, Royal Palm Beach, FL 33411

mckerns@mckernsdevelopment.com

http://www.mckernsdevelopment.com

---

Read blog at

http://www.mckernsdevelopment.com/apps/blog/

Follow me on Twitter.com @strategicprpro.com

---

Connect on LinkedIn

LinkedIn.com/in/mckernsdevelopment